Telecommunications providers such as wireless carriers confront fierce competition coupled with high investment in infrastructure. The on-going challenge is the ability to lower customer churn and offer better network and product service. With the maturing of the Telco market, the providers are fast realizing that the cost of acquiring new customer is many multiples of the cost of retaining an existing customer. The key is to model and understand each customer to realize which customers are worth investment and retaining and which represent a negative value to the carrier.

AvonDx has built services expertise in this area including:

  • Customer Lifetime Value

  • Customer churn prediction

  • Customer profiling

  • Cross Sell and Up Sell

  • Sales Analysis

  • Marketing campaign

  • Loyalty Programs